Market Research

Team

Bernard Gauthier, M.A., President

Bernard's career encompasses 15 years in the public, private and national association sectors. After joining Delta Media in 1994, Bernard founded and became president of Vision Research in 1996. A leader in qualitative and quantitative research, he has developed and continues to refine methodologies for evaluating Web sites that have been applied to many of the Government of Canada’s most prominent sites. Fluently bilingual, Bernard holds a Bachelor’s degree from Concordia and a Masters degree in communications from Carleton University. He is a Professor of Public Relations at Conestoga College in Kitchener, Ontario.

Karen Bennett, Senior Research Consultant

As a Senior Research Consultant with Vision Research, Karen Bennett helps clients regionally and nationally execute small and large format research projects and obtain insights about key issues, perceptions and opinions from internal and external stakeholder audiences. She has conducted one-on-one interviews with senior and mid-management and key interest groups from within the association, government and private sector. Clients such as The Natural Sciences and Engineering Research Council, Natural Resources Canada (Canadian Forest Service) and the Transportation Association of Canada have all benefited from Karen’s thorough qualitative and quantitative research skills. Most recently, she is helping to lead a Champlain LHIN region-wide study for the Academic Health Council (AHC). The three-year study investigates Interprofessional Care and Learning amongst healthcare personnel and leverages the use of recruitment efforts, one-on-one interviews, online and print surveys, data collection and focus groups to gather quantitative and qualitative insights. The AHC interprofessional healthcare study is the first and largest study of its kind in Canada.

Karen earned her Honours Degree, with distinction, in Communications at the University of Ottawa, where she focused her studies in marketing, public relations, and international business.